Promotional Package

Day Today guarantees that our promotional package and consumer offering is the strongest and most aggressive in the marketplace. We believe in using a few key brands at mouth-watering prices to drive footfall into our stores. Our promotional offering is relevant to consumer needs and fully understands the Scottish marketplace.

As a Day-Today member you will receive 350-2000 consumer leaflets every period, depending on your ability to deliver those in your local area.

We also provide A2 posters that stand out and catch consumers attention and you will get a shelf talker for every product.

All of our stores are given a web presence on www.day-today.co.uk. Every period there are prizes or incentives for consumers which can be entered online. All prizes or incentives are redeemed through our day-today stores, thus assisting stores in building loyalty with consumers.

Throughout the year Day-Today invests heavily in advertising and marketing the brand and this ranges from local press, radio, sponsoring local charities and TV campaigns twice a year.

Themed Promotions

Twice a year we will run themed promotions for our stores and these are usually around key trading times i.e. Christmas, FIFA World Cup Tournament. These will involve radio and local papers advertising of our stores or a TV campaign.

Over the festive period (2010) we ran a two-week campaign for our stores on STV, advertising strong promotions, competitions and the store finder on our consumer website. On average our stores saw an increase of 18% compared to the previous year.

Day Today Xmas Brochure

This year both themed promotions will inviolve TV Campaigns on STV. I am delighted to say that our period 13 theme promotion is setting the bar in terms of innovation and building consumer loyalty.

Any school within a half-mile radius of our stores will receive vouchers for each one of its pupils to receive a free bottle of Highland Spring Water from its local Day-Today/Day-Today Express store.

In addition to this each pupil will receive an A5 postcard explaining the importance of hydration and its benefits. Our aim is simple, we want Day-Today to be an integral part of the community.

United Wholesale (Scotland) is famous for its aggressive cash and carry promotions and are undoubtedly the best when it comes to promotions.
As a Day-Today regular you have access to Day-Today Promotions as well as Cash & Carry promotions.

WE GUARANTEE WE CAN SAVE YOU THOUSANDS OF POUNDS A YEAR!!!